Services
"Wherever your audience is, Buzzphoria is there."
Dialogues, Blogs and Podcasting
Buzzphoria's proprietary online media database and signature media techniques enable clients to drill down into special interest communities and sustain dialogues between customers and brands.
Analytics, Monitoring and Measurement
Buzzphoria's online strategies measure results. Clients demand faster response rates and ROI analysis for PR planning. Buzzphoria's detailed reports document connections into online communities in 'real-time' and provide information at internet speed. Results routinely exceed client expectations.
Compelling and Relevant Content
Context is everything. Buzzphoria content is relevant to the target market and helps generate buzz, dialogue and action.
Speed
As fast as the client's message is defined, Buzzphoria instantly communicates it to those consumers with a demonstrated or predicted interest in the brand.
Buzzphoria's "Internet Sentinel" Service sounds early warnings — before a marketing misstep becomes a brand crisis.
Effective Web-based social networking enables instantaneous critical feedback, on-the-spot image maintenance and crisis management. How? Buzzphoria monitors networks in which clients' customers are interacting. Buzzphoria pinpoints audiences — no matter how few in number — and cross-references communities with related interests.
Buzzphoria also tracks online community discussions on topics relevant to your client's brand. Buzzphoria's monitoring enables our team to instantly send vital information to clients; drive traffic to client sites; and develop next steps, future strategies and give a new "slant" to current releases.
Creating Media Opportunities
Journalists also use social networks, blogs and other online resources to contact sources and generate articles. Buzzphoria clients typically hear from The Wall Street Journal, The Los Angeles and New York Times asking for more information about products and services the journalist has seen on a social networking site.
Buzzphoria's Approach: Ethical = Effective
Unlike traditional marketing and advertising with its tightly controlled messaging and painfully obvious manipulation and hype, the keys to successful social network marketing engagement include:
- staying authentic
- not manipulating
- being transparent
- focusing on highly targeted executions
- creating relevancy
- communicating compelling content
